Gold Standard BrokerageGet Started · The Path
New Agent Orientation · 2026

Seven chapters.
One standard.

Everything you need to go from unlicensed to closing — licensing, contracting, systems, the class, the daily grind, and the plays. Read it top to bottom once. Then live in chapters 06 and 07.

01

The Standard

Who we are · why we exist · how we show up

GSB exists to let you build a business you actually own — your clients, your residuals, your book. In exchange, we hold one line: every recommendation must be right for the client — clear, compliant, and honest. Hit that bar and everything else here is designed to make you money.

Why GSB

  • True broker model — every carrier, no captivity
  • You own the book — clients, commissions, residuals stay yours
  • Flat structure — no nine layers taking a cut above you
  • Flexible hours — production matters, punch-clocks don't
  • Cheaper, hotter leads — spend less, contact more
  • Build a team from day one — without becoming a manager first

How we show up

  • Mon–Thu: business casual — collars, clean pants, closed toes
  • Friday: casual but presentable — effort still visible
  • On camera or in person with a client: professional, always
  • Never: pajamas, rips, graphics, flip-flops
  • The rule behind the rules: look like someone worth trusting with a family's coverage
02

Get Licensed

2-15 health license · about two weeks, start to finish
Take the pre-licensing course — for $29.95, not $199.95

Sign up at xcelsolutions.com and enter partner code MoneyTeam at checkout. Watch every video, take every section quiz, and only go back to the readings for anything you missed. Finish with the course certification exam.

Prove it on the practice exams

Three 200-question practice exams close the course. Score 85–90%+ consistently before we book your state exam — walking in at 70% is how people burn attempts.

Pass the state exam

$44 per attempt, five attempts allowed, 70% passes. The moment you pass, we schedule fingerprints (~$50) and submit your license to the state. Target pace: course in week one, exam in week two.

The Study Room — how to study

  • Video first, readings second — watch everything, only read what you missed
  • Quiz-gate yourself — never move on below 85% on a section quiz
  • Space it out — 60–90 focused minutes daily beats a weekend cram
  • Teach it back — explain each concept out loud to a leader or a wall
  • Miss a question? Log the concept, not the answer — retest it in 48 hours
  • The bar: 85–90%+ on all three 200-question practice exams before we book the state exam

Know cold before exam day

  • The money mechanics — premium, deductible, copay, coinsurance, out-of-pocket max
  • Plan structures — HMO vs PPO vs EPO vs HDHP/HSA, networks & referrals
  • Policy anatomy — provisions, riders, exclusions, renewability, grace periods
  • Market rules — ACA vs short-term/limited plans, eligibility, enrollment windows
  • Disability & supplemental basics — accident, critical illness, hospital indemnity
  • Ethics & state law — replacement rules, misrepresentation, licensing duties
Workbooks incoming: GSB is adding licensing workbooks from multiple courses — they'll land in The Vault under Licensing Study as they're uploaded. Check back after each drop.
03

Get Contracted

ACA carriers via SuReLC · UHOne / Allstate packet · tracked to done
Create your SuReLC account

Register with an email you have never used on SuReLC before. You're contracting under Take Control Insurance Agency (Messer Financial) — their agent line is 704-568-9649 if you get stuck.

Earn your FFM certificate at CMS

Register at portal.cms.gov, complete the profile and Marketplace training, download the certificate, and upload it to SuReLC. No cert, no ACA sales — this is the federal gate.

Request your carriers

Back in SuReLC, request appointments from the current carrier list (in the packet below). Log every request in your Carrier Tracker the moment you send it.

Watch your inbox like it pays you — because it does

Every carrier emails you separate finishing steps. Until you complete each carrier's email instructions, you are not contracted with that carrier. Check the exact inbox you registered with, daily, until every tracker row says done.

Submit the UHOne / Allstate packet

Allstate–UHOne requires two documents submitted together: the Agent Profile and the STM Electronic Contract. Both are below — complete and send both, or the contract stalls.

The step people miss: requesting a carrier in SuReLC is the beginning, not the end. The carrier's follow-up email is the actual contract. Track every one to completion.
04

Build Your Office

Business entity · CRM · calendar · money tracking
Form the business

Set up your LLC and EIN — the guide below walks it end to end. Commissions to a business, not a hobby.

Stand up SalesGod — the house CRM

Sign up at SalesGod first, then apply the group enterprise discount: open the left-side menu → near the bottom click Subscriptions → toggle the top of the page from Yearly to Monthly → enter code Mydatadealer. Build your pipelines, tags, and drips inside SalesGod — the structure is what makes the same leads pay double. Re-campaign anything cold every 30 days.

SalesGod enterprise code: Mydatadealer — entered AFTER signup under Subscriptions (left menu, bottom), with billing toggled to Monthly. If the discount doesn't apply, ask your leader before paying full rate.
Open your calendar

Set up your SalesGod booking link and put it in every text, email, and signature. If a lead can’t self-book, you’re leaving appointments on the table.

Track the money

Use the P&L workbook from day one — leads in, premium out, profit visible. The Gold Standard Tracker is where every positive response and every deal lives.

05

The Class

Eight days · lessons and tests · then certify in the Academy

Two weeks, foundations to execution. Each day has lesson decks (T1, T2…) and a test — do them in order, don't skip tests. When the class is done, prove it: run the drills, the simulator, and the certification assessment in the Agent Academy.

Day 1

Admin, mindset, script structure, health-insurance basics

Day 2

Plan types & markets — HMO/PPO/EPO/HDHP, carrier landscape

Day 3

ACA + the pitch — marketplace rules, closer framework

Day 4

Product depth — carriers, positioning, plan direction

Day 5

Execution — quoting, presenting, stacking supplements

Day 6

Advanced handling — underwriting, drill-downs, edge cases

Day 8

Putting it together — full workflow, live standards

Extras

The full program outline + real case studies
06

The Daily Grind

The rhythm that pays · full-time and part-time · non-negotiables

Full-Time Rhythm

  • Morning: confirm appointments, review CRM responses, add positives to tracker
  • First action: drop your list — the drop feeds everything
  • Block 1: call every new + positive response; book appointments
  • Skill build: shadow 2–3 leader calls, apply one thing immediately
  • Midday: gym, eat, reset — protect the long game
  • Block 2: follow-ups, callbacks, run appointments
  • Evening: second touch on every hot lead

Part-Time Rhythm

  • Before work (30–60 min): confirm, check responses, send a small drop
  • After work (2–3 hrs): tracker, follow-ups, first touch on hot leads, book
  • Evening (30–60 min): second touch, new responses
  • Power days 2–3× a week: bigger drops, longer call blocks
  • Only 1–2 hours? CRM → hot leads → follow-ups. Nothing else.
  • Part-time ≠ casual. Focused beats unstructured full-time.
Daily non-negotiables: every positive response hits the tracker · every lead gets a follow-up · hot leads touched twice · one drop completed · shadow leader calls. If it's not in the CRM, it didn't happen.

Pre-Call — Before Every Appointment

  • Profile: CRM notes, age, location, household, income
  • Quotes pre-built in ACA, UHC, MedMutual, Allstate — before the call
  • Tabs open: carriers, CRM, notes, script
  • Meds & doctors checked against networks; underwriting drill-downs reviewed
  • Screen share ready; appointment confirmed morning-of and 2 minutes out
  • A leader on standby — don't guess mid-call, bring them in

Post-Call — After Every Call

  • Thank-you text immediately; recap email with the appointment time
  • CRM notes now: family, needs, budget, objections, time
  • Booking link confirmed — no loose appointments
  • Reminders set: halfway, night before, morning of
  • Confirmation texts at each reminder — short and warm
07

The Plays

Texting · scripts · underwriting · proof · products · B2B
Texting — where your leads come from

Master the Day-1 flow: intro → quote ranges → duplicate-lead notice → under-30 angle, all inside minutes. Then let the drips do the patient work — quoted, ghosted, re-engage, bank-draft-fail, open-enrollment countdown. Every play is scripted below; never send personal info without your FTA/FSL.

The script & objections

The GSB 2026 script is the spine of every call — drill it interactively in the Agent Academy, keep the paper copy for margin notes, and run the streamlined objection flow until answers are reflexes.

Underwriting — know it before you quote it

The private-market rule of thumb: mild and controlled only — stable, medicated, no hospitalizations, no ER visits. Learn the cheat sheet cold and how to list meds and conditions on the application so cases place the first time.

Proof — the EOB vault

Thirty-plus real Explanations of Benefits — wellness visits at $0, labs, ER, surgery, a MedGuard payout. When a client says "does this stuff actually pay," you don't argue. You show.

Products & the business track

Carrier depth lives on the Field Desk — every plan, every state, every rate. The UHC brochure shelf and the full B2B kit (scripts, census forms, proposal emails) are in the vault below when you're ready to walk into businesses.

Year One · The Scoreboard

$2,000,000 counted production.

What counts: supplemental sales stacked on ACA enrollments — Life X, GigCare, SGIC, Allstate, UHC, Medical Mutual, Aetna. ACA base policies alone don't count; the money is in the stack. $2M counted = the equivalent of $1M in USHealth Group plans.

Q1 · Foundation Builder$500K

Learn to stack every enrollment. Activity standards, pipeline built.

Q2 · Momentum Maker$1M

Consistency. Cross the million and unlock the comp increase + AAA Rated Broker title.

Q3$1.5M

Systems compounding — drips, referrals, renewals working for you.

Q4 · The Standard$2M

A first-year professional, operating at the gold standard.

The Vault

Every document. One place.

The complete library, cleaned and organized. Training videos live in the GSB Team Drive — ask your leader for access.

The Class — Case Studies & Program1